Rev Up Your Refreshments – Coffee & Water Solutions for the Automotive Industry

It’s no secret that providing an impactful showroom experience is a simple way to get a sale off to the right start. Complimentary beverages are an essential part of any showroom engagement strategy, but with consumer expectations advancing rapidly, now is the time to take your refreshment offering to the next level.

Thanks to the boom in high-street coffee stores, today’s coffee consumers are accustomed to enjoying the very best drinking experience– precisely brewed espresso, accompanied by perfectly steamed milk and a selection of personalisation options. Expectations are high, and to increase showroom dwell time and maintain customer loyalty an exceptional cup of coffee is no longer just “nice to have”.

Barista Quality Coffee

Bean to cup coffee machines are nothing new in the automotive sector, but until recently a coffee from one of these machines never quite stood up to a Barista-crafted brew, especially for milk-based drinks.

The great news though is that over the past few years manufacturers like Schaerer have refined their milk foaming technologies on automated machines to create perfect snow-white peaks of milk foam. Now your sales team can serve barista quality drinks with a few taps on screen. Furthermore, thanks to quick pour technology, these customer-wowing drinks are prepared in seconds, freeing salespeople up to close the deal.

Seasonal Drinks

Did you know that in Q3 of 2024 Google searches for “pumpkin spiced latte” increased by 6,000%? Driven by big high-street brands, the appetite for seasonal flavoured drinks is here to stay.

Cool off your customers with an iced coffee in summer, warm up a sale with a spiced pumpkin latte in autumn or add a bit of festive cheer in winter with a gingerbread hot chocolate.

You don’t need a trained Barista to offer seasonal drinks either. At Liquidline we do all the thinking for you, curating a menu of easy to prepare drinks that can be prepared using your existing equipment and a few extra ingredients – whatever the season, bring the coffee house experience to your showroom.

Plant Based Milks

Research suggests that 1/3 of Brits now favour plant-based milk, with oat milk by far the most popular. By providing dairy-free milk alternatives with your coffee facilities, you are demonstrating thoughtfulness and inclusivity to all customers.

For dealerships looking to offer alternative milks, a dual milk fridge automated bean to cup machine such as the Schaerer Soul 12, is a great option as it offers two milk varieties from the same unit.

Next Generation Hydration

Meet the Aquablu REFILL+, a smart hydration system that offers a wide range of unique and tasty flavoured water combinations, as well as standard filtered and sparkling water.

Customers can choose from Mango Guava, Fresh Lemon, Peach or Raspberry Pomegranate flavours, each available in still and sparkling, and enhanced with added vitamins and minerals.

The REFILL+ system saves plastic with every sip and the on-screen impact report shows how many plastic bottles you’ve saved, helping meet your sustainability goals.

Take a Test Drive Today

Liquidline is the trusted coffee and water supplier to over half of UK dealerships. With a dedicated Automotive Accounts Team, we provide a specialist consultative approach with 5-star service and technical support.

Contact us today to enhance your showroom experience with exceptional refreshments.