Delivering a Consistent, High-Quality Refreshment Experience

Creating a Welcoming Trades Environment

STARK Building Materials UK Ltd has long recognised the value of offering complimentary refreshments within branches. Customer insight had shown that providing free drinks encouraged customers to stay longer, purchase more, and return more frequently, reinforcing loyalty in a highly competitive sector.

While this approach was already in place, the business identified a clear opportunity to improve the quality and consistency of the experience being delivered. Initial discussions began at head office level, where STARK UK was looking to address challenges with coffee quality and ensure staff had access to reliable, high-quality hydration. Following a successful refreshment upgrade at head office, the team recognised the potential to replicate this improved experience across customer-facing environments nationwide.

Why the K2 & L4 Were Selected

As part of the consultation process, a range of refreshment options was explored to understand what would work best in fast-paced trades environments. Key requirements included ease of use, durability, consistent drink quality and a professional appearance suitable for customer-facing spaces.

The K2 bean to cup coffee machine was selected as the preferred option based on these requirements. It delivers consistently high-quality coffee with intuitive operation, making it easy for both staff and customers to use while maintaining a premium feel at the trade counter. Alongside this, L4 water coolers were chosen to support effective hydration, offering a simple, reliable solution that fits seamlessly into busy store environments.

Together, these solutions provided a noticeable step up in quality while remaining practical for everyday use.

A Partnership Built for National Consistency

With Jewson branches located across the UK, STARK UK needed more than just equipment, they needed a refreshment partner capable of supporting at a national level. Liquidline worked closely with the teams to implement a centrally managed solution that could be rolled out consistently, while remaining straightforward for individual sites to operate.

This included comprehensive servicing and maintenance support, alongside a locked-down consumables price list and access to our online My Account Portal. This approach allows STARK UK to maintain control over quality, cost, and brand standards while ensuring every Jewson branch delivers the same high-quality refreshment experience.

Delivering Impact Where it Matters Most

Today, Jewson’s refreshment areas, often referred to as “brew stations”, play a key role in creating a welcoming, customer-focused environment. Customers benefit from a complimentary, quality coffee and hydration experience while visiting branches and showrooms, reinforcing Jewson’s commitment to added value and service.

At the same time, staff enjoy dependable access to quality refreshments throughout the day, supporting wellbeing during busy trading periods. Positive feedback on coffee quality and consistency has confirmed the success of the approach, demonstrating how the right refreshment solutions can enhance both customer experience and operational confidence across a national trade network.

Working with Liquidline

At Liquidline, we work with multi-site businesses to deliver refreshment solutions that are practical, consistent, and designed around real operational needs. From consultation and solution selection through to installation, servicing and ongoing support, our end-to-end approach ensures every location delivers the same high-quality experience.

If you’re looking to enhance customer experience and well-being across your trades locations, our team can help you create a refreshment strategy that works at scale.